About
Loyalty is our language.
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Carmen Garcia is a senior loyalty and Business Development consultant.
After years working across luxury retail, CRM, loyalty and strategic marketing, Carmen saw the same pattern repeat: ambitious brands investing in tools and tactics without a clear retention strategy — and without accountability for results.
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She has worked with luxury brands, retail landlords and experience-led businesses to design and deliver retention strategies that are culturally accurate, commercially grounded, psychologically sound and operationally realistic.
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We combine senior strategic thinking with hands-on delivery — bridging the gap between ideas and outcomes.
We don’t believe in generic frameworks or one-size-fits-all loyalty schemes. Every client has different customers, economics and constraints. Our job is to work out what will move the needle — and then make it happen.
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"Carmen has a can do, anything is possible attitude, that makes her a pleasure to bring on board, on multiple occasions. You can rely on her to get the Jon done, on time and on budget. She is incredibly efficient, organised and you can put her in-front of anyone as an extension of your team. Her clients should feel lucky to have her"
Sarah Jaconelli, Head of Marketing and Communications, Cadogan Estates